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Our strategy-driven approach to content marketing ensures it not
only acquires new customers but engages with your existing clientele.
Our team at Netmatters specialise in creative content marketing strategies that build a connection between your brand and your audience to help attract new business for your company.
Producing engaging content that is not only compelling but SEO friendly doesn’t just happen overnight. We create content that excites, informs or solves problems for your potential customers.
Our strategy aims that once we’ve gained a potential customer’s attention through our marketing activity, we then use content to keep your brand at the forefront of their mind. This in turn drives your audience further along the buyer’s journey until they become a customer.
Here are some figures to showcase to you how content marketing is helping businesses improve their ROI:
Almost two thirds of marketers – 60% – produce at least one new content asset every single day*
Content marketing costs 62% less than traditional marketing programs & generates nearly three times as many leads*
of B2B service and product buyers consider content as trustworthy when evaluating a company*
(* Source: https://www.wordstream.com/blo...)
Target customers searching for your product or service through creative content that puts your brand directly at the heart of it. Informative content like blogs do wonders for early-stage brand awareness and if done right, can set you apart from the competition.
Social media allows your audience to ‘follow’ once they have come across your business. Through creative content marketing, you can help build your brand affinity with customers looking for a product or service and ensure your business is at the forefront of their minds.
The strength of a good content marketing strategy is in providing the information and answers that your target audience is looking for. Driving high-quality targeted traffic to the site from content that search engines favour will increase the number of quality leads you to receive.
Our main purpose when building a content marketing campaign is to ensure it attracts qualified prospects who are more likely to one day become customers. All of our content marketing campaigns are analysed through using our various analytics and key metrics to ensure that we are providing compelling content and driving the most relevant traffic to your website.
67% of marketers report that content marketing generates demand/leads, which is due to two main factors:
At Netmatters, we offer one holistic view of all the marketing channels. Our clients see us as their full-service, in-house marketing team who are highly experienced in both B2C and B2B content marketing, SEO, PPC, CRO, Email and Social Media marketing.
The Client Bunny Bistro are a family-run pet food manufacturer who form part of the Nature’s Grub gr...
Who are Abels Moving Services? Abel’s Moving Services is a high-end removal company with a rich hist...
The Client The Zoological Society of East Anglia (ZSEA) is a wildlife conservation charity that mana...
We have been with Netmatters for almost 2 years due to out growing out previous web agency. Netmatters are very thorough with the work they carry out and quick to act on work. They currently work on our website, PPC and SEO on a monthly basis.
William Godfrey - Sweetzy
