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Netmatters uses cookies on their website. Cookies are small text files that are stored on your computer or other device by websites that you visit. This page explains the cookies we use and what we use them for, and lets you turn them on or off. (Some cookies are necessary in order for our website to work properly.) We also explain below which other companies use cookies on our website and what they use them for, and lets you turn those other companies' cookies on or off.

Our website uses cookies in order to make the website easier to use, to support the provision of information and functionality to you, as well as to provide us with information about how the website is used so that we can make sure it is as up to date, relevant and error free as we can. We also use cookies to try to ensure that our online adverts reflect the interests of web users. Further information about the types of cookies that are used on our website is set out box below.

As well as the options provided below, you can choose to restrict or block cookies through your browser settings at any time. For more information about how to do this, and about cookies in general, you can visit www.cookiepedia.co.uk and www.youronlinechoices.eu. However, please be aware that restricting or blocking cookies set on our website may impact the functionality or performance of the website, or prevent you from using certain services provided through the website

Please note that third parties (including, for example, advertising networks and providers of external services like website analysis services) may also use cookies, over which we have no control, although we may receive services from these third parties (including, for example, for targeted advertising purposes and website analytics). These cookies are likely to be performance cookies or targeting cookies (as described below).

Functional Cookies

Functional cookies allow our website to remember choices you make, such as your user name, log in details or language preferences, and any customisations you make to pages on our website during your visit.

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Examples of how we use these cookies include:

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All Articles

Email marketing; Consumers Vs Businesses

B2B vs B2C; how is it any different for email? Business to business and business to consumer are dif...

Posted by Netmatters
30th July 2015

Budgeting for Email Marketing

Do I even need to do email marketing? Email marketing is an art, and despite repeated talk of email...

Posted by Netmatters
30th July 2015

Press Releases; Why and How?

What are Press Releases? Press releases are a huge part of how a company optimises its site and they...

Posted by Netmatters
30th July 2015

Business and Consumer marketing; is there any...

Business to business vs business to customer marketing; basic differences The idea behind why this i...

Posted by Netmatters
30th July 2015

Budgeting for Digital Marketing

How much should I spend on marketing? Trying to allocate a budget for digital marketing can be chall...

Posted by Netmatters
29th July 2015

Videos; What use do they have in Marketing?

What different types of videos have uses in marketing? There’s more to using videos as a marketing m...

Posted by Netmatters
29th July 2015

B2B Vs B2C Social Marketing

Business to business vs business to consumer social media; what’s the difference? Business to busine...

Posted by Netmatters
29th July 2015

Guest Blogging and Marketing; what about them...

What are the benefits of guest blogging? Guest blogging holds a few key benefits that are often over...

Posted by Netmatters
29th July 2015

B2B Vs B2C Conversion; What's the Difference?

The basics of marketing; both sides of the story. In marketing there are two different sides of the...

Posted by Netmatters
29th July 2015

Customer Lifecycle Marketing; What's it all a...

What is Customer Lifecycle? Conversion rate is the main statistic that everyone in business focuses...

Posted by Netmatters
29th July 2015

Digital Marketing Trends; why is it important...

What is meant by Digital Marketing Trends? Digital Marketing is a tricky business, and the things th...

Posted by Netmatters
29th July 2015

Google Releases Panda 4.2 - What It Means For...

Over the past few weeks, the world of digital marketing has been nervously anticipating the release...

Posted by Netmatters
24th July 2015

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